How To Keep Your Content Flowing And Your Keywords To A Minimum When Employing Proper SEO

Many webmasters as well as writers are not aware of the fact that the days of keyword density requirements of two to three percent in order to get along with the major search providers are over:  a density ratio of one to two percent is now the new standard.

The reason this may now be the case is that there are a great many more users on the net and the search engines are always changing their internal mechanisms or the way they search for particular keywords.  Also a very important fact is that the Internet has become more of a specialized venue.  In the early days of the net the way things were was that it was a one stop shop venue.  In example, a design firm may provide website designs for customers, keyword research and SEO.   This is still true of many design firms however that said the trend now moving toward specialization.

If we were to compare it to the brick and mortar world it would amount to this:  If you were to go to a standard mechanic to get your car repaired you may find a host of services including repair of your brakes, engine repair, transmission replacement, change and rotation of tires, and changing your oil.  In this regard you have come across a one-stop shop that provides many services all in one place.  However, let’s take it a step further and consider how the auto repair industry evolved into a marketplace of specialized venues:  There is a place to change your oil after every five to twelve thousand miles; a place that rebuilds transmissions or transmission repair shop; a place to buy tires where you can get worn ones replaced and so on and so forth.  In the brick and mortar world you do not merely find a place where you can have all of these varying services performed in one place and so it is on the Internet.  Now there are places that manage your PPC advertising campaign, will perform keyword research for you, and individually construct a website.

Also many sites are now branding themselves:  prior it was relatively essential you place your primary keyword within the title of your article however not so anymore: It is not essential if your focus is on branding your site.  In fact you will want to use your title in order to establish your online presence in this regard.  Branding by definition refers to when certain company names become household words such as Google or Yahoo: can you tell from the names they are search providers?  However practically every household is familiar with the fact these two companies are search engine companies.

Therefore, keep in mind no more keyword overstuffing:  nowadays it is about informational content with respect to the consumer niche you wish to address.

Combining Keywords in Search Engine Optimization

It is not enough to select the keywords that will give you optimum results in search engine optimization. Some other factors affect your website’s rankings. This could be your website’s structure, keyword placement or the interplay of keywords in your content. This article will discuss some major points in the process of combining your keywords to achieve the desired results.

One needs to bear in mind that no matter how much effort you pour into keyword research, results will always depend on the behavior of people performing searches. What a website owner needs to do is to further do some brainstorming as to how you could combine your keyword lists.

Combining your keywords and adding some other words to the main ones will improve your rankings. It is because long tail keyword searches are often used in search engines. Give it some thought. The keywords that you are promoting may help in the highly technical and complex world of search engine optimization but look at things the way the real world does.

You may have an ongoing keyword promotion and everything is all set to fire up your rankings online. That is something positive. Apart from this, you need to focus on how people perceive the words to be something of use in search engines. If you have a keyword like “machinery”, you may want to add words that are associated to it and serves your purpose best. You can come up with something like “machinery parts” or “used machinery”, if your website discusses topics related to it. Depending on the market segment that you belong to, you can decide to make the combination of your keywords more purposeful.

You need to make a list of keywords and sort them in descending order. It should be arranged in the order of their perceived importance. You also need to make use of these keywords to compliment your content if they show in your meta tags. It is important to make sure that your keywords, no matter how they are assigned, should reflect in your content and the overall make up of your site to justify their use. It’s a good idea to use the Google AdWords Keyword Tool to research keyword volumes.

Discard keywords that you think may not be used frequently in searches. You may come up with just a short list of effective keywords to be able to focus on a selected number of keyword combinations to be used. Your keyword list should work best with your marketing efforts and the general presentation of your website. This is because search engines will be able to determine the relevance of the text or keywords you use and should always reflect on your content.

A wise selection of keywords will give you more room to build on keyword combinations and will result in higher ranking when used properly. Stuffing your website and content with keywords will not do you any good. Excessive use of keywords will result in the search engines decreasing the value of keywords found on your website and is referred to as “keyword stuffing”. Caution should be observed in publishing your website and its content.

Once you have determined ways on how to improve your keyword combinations, you will be sure of the worthiness of your website in search engines. It is all a matter of selecting the most effective keywords to use, combining them with other keywords to determine purpose and applying your keywords wisely into the content. Neglect in this aspect could result in the deterioration of your website’s credibility in search engines.

How To Determine Keyword Density When Writing Articles In Regard To SEO Standards

Many individuals nowadays are still sticking to the old rules of SEO density requirements:  the following article will address how this thinking may have the major search engines casting a discernible eye in their direction.

First and foremost the old line of thinking that you must provide a density requirement of two percent to three percent no longer applies.  The new thinking is to provide SEO density at a ratio of one to two percent.  This simply means if you were to write a five hundred word article you would want to inject keywords within the body of your content at minimum of five times and at maximum ten times.  This line of thinking holds true whether you are writing for the article directories or supplying content to your own static web pages or posting to your blog.  Anywhere you write on the web you will want to make certain your content does not lack as to information relative to the consumer who is reading it and hold the reins on too much keyword stuffing.  In order to test this theory read through your content and if it is full of redundancy as far as the keyword combos you have used then you may have overstuffed.

A nice neat approach in writing content and employed by many content writers as well as webmasters is as follows.  Write cognizant of the precise places you need to place your keywords however write as free form and natural as possible.  Place your keyword in the title of your article as well as two additional sub-headings within a five-hundred word article and once in the first paragraph as well as the last and you should be sufficiently keyword optimized.  Further your article will not come across as maxed out with keywords.  Overstuffing can prove to be so distracting that your audience actually misses the point of your article.  By inserting keywords each time within the locations described you merely have to truly concern yourself about incorporating significant keywords within two areas of the organic content and the other three areas of placement within titles and two subheadings.

Many times the keyword density ratio can be raised if you are constructing a point-by-point article where you are listing ways of how the consumer should perform particular tasks.  This will not appear nearly as obvious as when you are writing content within a straight informational format.  Therefore keep in mind you may insert your keyword a maximum of up to ten times within your article and a minimum of five times.  The ten insertions point to a density ratio of two percent for five hundred word articles and keywords inserted five times within content equals a density of one percent.

How To Determine Keyword Density When Writing Articles In Regard To SEO Standards

Many individuals nowadays are still sticking to the old rules of SEO density requirements:  the following article will address how this thinking may have the major search engines casting a discernible eye in their direction.

First and foremost the old line of thinking that you must provide a density requirement of two percent to three percent no longer applies.  The new thinking is to provide SEO density at a ratio of one to two percent.  This simply means if you were to write a five hundred word article you would want to inject keywords within the body of your content at minimum of five times and at maximum ten times.  This line of thinking holds true whether you are writing for the article directories or supplying content to your own static web pages or posting to your blog.  Anywhere you write on the web you will want to make certain your content does not lack as to information relative to the consumer who is reading it and hold the reins on too much keyword stuffing.  In order to test this theory read through your content and if it is full of redundancy as far as the keyword combos you have used then you may have overstuffed.

A nice neat approach in writing content and employed by many content writers as well as webmasters is as follows.  Write cognizant of the precise places you need to place your keywords however write as free form and natural as possible.  Place your keyword in the title of your article as well as two additional sub-headings within a five-hundred word article and once in the first paragraph as well as the last and you should be sufficiently keyword optimized.  Further your article will not come across as maxed out with keywords.  Overstuffing can prove to be so distracting that your audience actually misses the point of your article.  By inserting keywords each time within the locations described you merely have to truly concern yourself about incorporating significant keywords within two areas of the organic content and the other three areas of placement within titles and two subheadings.

Many times the keyword density ratio can be raised if you are constructing a point-by-point article where you are listing ways of how the consumer should perform particular tasks.  This will not appear nearly as obvious as when you are writing content within a straight informational format.  Therefore keep in mind you may insert your keyword a maximum of up to ten times within your article and a minimum of five times.  The ten insertions point to a density ratio of two percent for five hundred word articles and keywords inserted five times within content equals a density of one percent.

10 SEO Copywriting Ideas: Write SEO Content That Search Engines Love

The art of writing SEO content that search engines love is not always easy to learn even when specific instructions are available. SEO copywriting ideas often sound very simple in print, but then turn out to be almost impossible to accomplish due to lacking offline writing skills. Instructions for SEO text construction often forget to mention that good English-class skills are the secret to success while writing articles for the Web.

Not all English-class skills cross over into online writing. Proper SEO articles are written with different rules on punctuation. The comma, quote marks, and other writing symbols that go above or below normal text lines can be confused with programming script by the search engines. Professional SEO writers know this and will only write with proper commas or quotes in their text when employers demand this offline style of writing.

Search engines love keywords and keyword phrases that are placed into an article at specific density levels. For most styles of Internet articles, the good SEO content writers will use a density level of 2.9% or less per keyword. A keyword is a ‘key’ word on a page of text; no other word or phrase on the page can rank higher than the keyword in density or it becomes a more important keyword.

Keyword density and other important page qualities are calculated through arithmetic formulas that most professional SEO copywriters have with them on an SEO program while they write. These keyword programs will keep tabs on keywords and their density factors, the gunning fog index or page reading level, and lexical density factors such as sentence lengths that can affect reading levels, and keyword structuring.

It is possible to write high-quality SEO content that search engines love without a keyword program if the writer has a place to practice their keyword insertion techniques. Many beginning SEO writers will sign-up under a pen name for a large writing site where authors submit their writing to be paid by the click. Since this writing is going out on the Web, it is easy to try different SEO ideas to actually see what techniques work best.

Keywords and keyword phrases are hidden into the writing so that readers are not aware of their existence. There are different schools of thought on where they should go in an article, but most people do agree that the important words do best when they are sprinkled throughout the article. Many believe that current search engines read a page at the top first, at the bottom next, and then in the middle. Keywords are sometimes structured to be seen by the search engine quickly in this same type of sequence.

One quick rule to remember while learning to write SEO content that search engines love is that the writer should act like they are allergic to the word ‘you’. Google is the search engine that all Internet writers must please. Recently this search engine started ranking pages in part based upon conversation vs. information standards. Straight information words will be placed higher than ‘you’ style of conversation words.

Writers that learn to write SEO content that search engines love often do their learning over a period of time. If time is not available to learn to write properly in this format, there are inexpensive writing services online with qualified SEO text writers available. When hiring a writer through a service, always explain the exact SEO requirements that the articles need to receive the best results.